A recent report indicated only Santa himself, holiday parties and time off from school rival gift cards' prominence during Christmas.
And because of that, CardHub listed the most popular gift cards for 2015.
"Gift cards are the most sought-after type of present for the ninth straight holiday season, according to the National Retail Federation, with nearly 59 percent of consumers hoping to receive one this year," CardHub's report read.
Vicki M. Young noted for WWD just how much American shoppers purchasing plastic for loved ones affects the economy: CardHub projected gift card sales will rise to $131 billion this year, up 6 percent from 2014. The same sales sat at 19 billion in 1999.
CardHub reported how knowing what gift cards prove popular helps holiday shoppers.
" ... (N)ot all gift cards are created equal, and it's important to understand which ones are the most popular as well as what industry trends you can take advantage of in order to please the people on your gift-giving list and save some money during this expensive time of year," according to CardHub.
From iTunes for music lovers to Fandango for film connoisseurs and Ikea for the most practical gift-getters, the list includes a bit for everyone.
And because of that, CardHub listed the most popular gift cards for 2015.
"Gift cards are the most sought-after type of present for the ninth straight holiday season, according to the National Retail Federation, with nearly 59 percent of consumers hoping to receive one this year," CardHub's report read.
Vicki M. Young noted for WWD just how much American shoppers purchasing plastic for loved ones affects the economy: CardHub projected gift card sales will rise to $131 billion this year, up 6 percent from 2014. The same sales sat at 19 billion in 1999.
CardHub reported how knowing what gift cards prove popular helps holiday shoppers.
" ... (N)ot all gift cards are created equal, and it's important to understand which ones are the most popular as well as what industry trends you can take advantage of in order to please the people on your gift-giving list and save some money during this expensive time of year," according to CardHub.
From iTunes for music lovers to Fandango for film connoisseurs and Ikea for the most practical gift-getters, the list includes a bit for everyone.